Strategic, online & sales support
13 October 2016
Media Facilities is a company offering multimedia solutions for more than 20 years. They create movies and animations completely inhouse. MF contacted Buro Imagin to realise growth for the company (in online visibility, staff, logistics and sales).
First, a strategic marketing plan was realised. We looked at the online positioning and how the awareness could be increased. We put the international character of their pursuits in the spotlight by creating a specific plan. This way, we aim for a higher amount of foreign assignments. Secondly, we made a financial analysis. A growth in staff and logistics comes with higher budgets, so a financial calculation and an analysis of the current structure and P&L had to be made. On a tactical level, a social media plan, Google campaign and a data proposal was set up.
Working with Buro Imagin has provided MF with a better insight in their current approach and in their long-term plans.
Segmentation, targeting & data management